Meri Meri Animated GIF’s
Meri Meri is a design-led party and lifestyle brand known for its whimsical, illustrated products—ranging from partyware and stationery to dress-up and home décor. With a strong visual identity and a global following, the brand is built around storytelling, creativity, and joy.
I developed this idea to help Meri Meri bring their distinctive illustrations to life in a new, engaging format. The result was a collection of 100 animated GIFs, designed for customers and followers to use and share across social platforms. From dancing characters to mix-and-match dress-up elements, the GIFs added an interactive layer to the brand’s world—offering a thoughtful and playful way to give something back to the community.
The concept quickly evolved into a seasonal series, with themed designs created for Halloween, Christmas, and Easter—extending its reach and keeping it fresh throughout the year. The launch was supported by a ‘How To’ email and blog post, guiding users through downloading and sharing the GIFs.
